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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Student Hanje Pistorius walks before Christmas

2009-12-15

Mr Frans Kleinhans and Hanje Pistorius during a fitting session of her new bionic leg.
Photograph: Leonie Bolleurs

A medical student at the University of the Free State (UFS), Hanje Pistorius, who lost her leg in a motor accident while collecting money for the Rag earlier this year, will walk before Christmas. This time with the help of her new bionic leg. People countrywide opened their hearts and made contributions to help cover the cost of a prosthesis for Hanje.

Hanje decided on a product from the prosthesis component manufacturer, Ossur. The impressive mobility of a patient model user of the Rheo Knee convinced Hanje that this is the prosthesis that she would like to use.

The company Ossur decided to donate a part of the prosthesis component to her. Mr Frans Kleinhans from FA Kleinhans Orthopaedic Services also made a big contribution by offering to deliver the clinical services to manufacture the prosthesis and to fit it to Hanje. He will also manage the long-term rehabilitation.

Although Hanje is still unfamiliar with the leg, Mr Kleinhans said that she is already making good progress with the leg.

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