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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS apologises for noise disturbance during newcomers' student festival

2010-02-01

Last night (Saturday, 30 January 2010), the University of the Free State (UFS) received various complaints regarding disturbance caused by the noise during a student function that took place at the Rag Farm on the Main Campus.

"I wish to apologise on behalf of the UFS for the inconvenience that residents in the neighbouring residential areas had to suffer during the Newcomers’ Student Festival last night,” said Mr Rudi Buys, Dean of Student Affairs at the UFS.

The function took place to conclude the welcoming period for new students. “Although strict measures applied regarding the staging of the event, amongst others, cut-off times for the performances of the guest artists and die organisation of the Rag Farm to prevent excessive noise, various unexpected factors made this difficult,” said Mr Buys.

One of the factors was the fact the more than double the expected number of spectators attended the event. As a result of this, measures pertaining to crowd control had to be adjusted. “Although we managed to end the event without any incidents, I am truly sorry that we could not bring the disturbance caused to the neighbouring suburbs to an end earlier,” he said.

“We are committed to finding a sustainable solution to those types of challenges that student events at the Rag Farm can offer to the neighbouring residential areas. Therefore we are going to call meetings with residents and community leaders of the residential areas in order to resolve the problems in a collaborative manner,” Mr Buys said.

An internal evaluation of the situation shall also be undertaken in order to rectify any possible errors or shortcomings in the organisation of the Newcomers’ Student Festival, as well as regarding the organisation of future student events.

“We would like to thank residents of the neighbouring residential areas for the exceptional way in which they often exercise patience, show understanding and make allowances for the times when student activities taking place on the Main Campus become demanding. It is therefore important for us to find solutions to challenges in this regard and engage in meaningful cooperation with residents,” said Mr Buys.

Media Release
Issued by: Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl@ufs.ac.za
31 January 2010

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