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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS strengthens ties with university in the Netherlands

2010-04-20

From the left are: Prof. Neil Heideman, Acting Dean: Faculty of Natural and Agricultural Sciences; Mr Johan van Niekerk, Centre for Sustainable Agriculture and Rural Development; and Mr Herman van de Wal, Dronten University.
Photo: Stephen Collett

The Centre for Sustainable Agriculture and Rural Development (CENSARD) at the University of the Free State hosted a visiting academic and livestock specialist from Dronten University in the Netherlands, Mr Herman van der Wal.

Mr Van der Wal paid visits to Mr Arthur Johnson from the International Office; Proff. Frans Swanepoel, Director of Research Development; Neil Heideman, Acting Dean of the Faculty of Natural and Agricultural Sciences; and Izak Groenewald, Director of CENSARD.

Collaboration is currently taking place between the centre and Dronten University. Future exchange of students, lecturers and academic and administrative knowledge was discussed. From next year, Dronten University will be offering a distance-learning M.Sc. in Agriculture and for this reason Mr Van der Wal looked into the model that is currently used by the centre.

The visit was very successful and doors were opened for future exchanges, including a planned visit by delegates from the centre to Dronten University later this year.

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