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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS presents short course on dairy

2010-05-02

The University of the Free State (UFS) will present a one-day short course titled “Adding value to milk and milk products” in the Board Room in the Agriculture Building on the Main Campus in Bloemfontein on Wednesday, 19 May 2010, from 08:15 to 17:00. The cost per person is R950,00 and it includes refreshments, lunch, practical experience and course material. The course will be presented by Prof. Celia Hugo and Dr Maryna de Wit of the UFS.

The after the course the attendants will be able to produce cheese, cottage cheese, feta cheese, maas (Amazi) and yoghurt. In South Africa milk is produced on a large scale. With the basic knowledge anybody is able to add value to this product by further processing of the milk.

For registration contact Anita at 0836698435 or vwsdairy@ufs.ac.za. Please note that registration closes on 7 May 2010. For more information on the course contact Celia at 0514012692 or hugocj@ufs.ac.za or Maryna at 0514013261 or dewitm@ufs.ac.za.

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