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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS takes the lead in solar heating in the Free State

2010-06-03

In the “engine room” of the solar heating system of the Vergeet-my-nie Residence with the big hot water tanks in the background. From the left are Mr Anton Calitz, Electrical Engineer of the UFS, and Mr Nico Janse van Renburg, Manager: Physical Planning at the UFS.
Photo: Leatitia Pienaar

The University of the Free State (UFS) took a further step in reducing its carbon footprint and its dependency on coal fired electricity with the installation of a solar heating system at one of its residences. The contractor handed the system over to the UFS on Wednesday, 2 June 2010.

The system installed at the Vergeet-my-nie Residence is the first commercial solar water heating project in both Bloemfontein and at the UFS. It is estimated that it will provide in 70% of the residence’s energy needs and save approximately R101 000 per annum in electricity cost. The project was completed at a cost of R2,4 million.

More residences at the UFS will be refurbished with solar systems as the existing heating systems in the rest of the twenty residences are due for replacement.

The energy crisis of 2008, and the challenges and necessity to reduce the use of electricity, sparked the initiative around the installation of solar heating systems at the UFS. The UFS is the second largest energy user in Bloemfontein.

Mr Nico Janse van Rensburg, Manager: Physical Planning at the UFS, says the management of the UFS saw an opportunity in the crisis and pro-actively embarked to become a market leader. Solar heating would not only alleviate the electricity problem of South Africa, but will impact the ever increasing electricity bill of the UFS.

“Protecting the environment and being on the cutting edge of technology are core issues to the UFS,” says Janse van Rensburg. “We are an educational institution and take pride in practicing what we preach.”

Please see fact sheet for more information.

Media Release
Issued by: Lacea Loader
Director: Strategic Communication (acting)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl@ufs.ac.za
3 June 2010

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