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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Free State takes all at the National Netball Championships for seniors

2010-06-04

Anja Opperman

Netball at the University of the Free State (UFS) had a very successful season. The Cheetahs won gold for the first time since 2005 at the National Netball Championship for seniors that took place during the past weekend in the DF Malherbe Centre at the University of Stellenbosch. The Cheetah team consists only of Kovsies (eight Kovsies and four old Kovsies).

This year Free State won the national U.19, U.21 and senior Netball Championships.

According to Ms Burta de Kock from KovsieSport at the UFS, students from the Cheetah group work extremely hard. “The players practice every day between three to four hours. It was clear from the beginning that the players form a unit and will do everything in their power to make us proud. Their loyalty, perseverance and determination were unbelievable, she said.

The championship was a round robin and the Cheetahs easily beat the other eight provinces namely Ingwes (Mpumalanga), Crocodile (Limpopo), Unicorns (Northwest-South), Flamingos (Northern Cape), Mermaids (KZN), Tornados (Western Cape) and Thunderbirds (Gauteng).

In the semi-final the Cheetahs beat the Tornados 44-30 and they qualified for the finals. They played against the Thunderbirds, which included six Protea players, in the final. This only motivated the Cheetah players. With outstanding play and hard work they won the match 43-37 after they were behind in points.

Adéle Niemand was nominated as the best defence player, Maryka Holtzhausen the best goal player and Anja Opperman as best player of the championship.

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