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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS NWU Intervarsity offers many firsts

2010-08-06

The Intervarsity between the University of the Free State (UFS) and North-West University (NWU) kicked off today.

“We are excited to present the 68th Intervarsity on our Main Campus in Bloemfontein and look forward to a weekend filled with various matches and events,” says Mr Rudi Buys, Dean of Student Affairs at the UFS.

This year’s Intervarsity is boasting with a few new additions to the programme. “We have invited the other campuses of the NWU to join the Intervarsity and our Qwaqwa Campus was for the first time also involved. The additions to the programme include a major debating championship lead by our Debating Society as well as a Hip Hop event tomorrow afternoon,” says Mr Buys.

According to Mr Buys, this year as many as possible of the residences are involved in sporting events such as soccer, hockey, rugby and netball.

The UFS also made accommodation available to students from NWU in its residences and has re-introduced the Rag-Buddy-bus system to provide transport support to students who are attending private functions in Bloemfontein to ensure their safe return to the campus.

Mr Buys also indicated that: “Intervarsity should be a celebration of all aspects of student life and we aim to increase the variety of programmes and diversity of audiences that participate in our Intervarsity programmes.”

“All our students, staff and members of the public are invited to attend the various events and matches. I encourage you to be proud and worthy ambassadors of the university community,” he says.

Media Release:
Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl@ufs.ac.za
6 August 2010

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