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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Springboks choose Kovsies' sports facilities

2010-09-02

The Springbok team boasts five former Kovsies. From the left, front, are: Flip van der Merwe, Prof. Jonathan Jansen, Rector and Vice-Chancellor of the UFS, and Gurthro Steenkamp. At the back, from the left, are: Jannie du Plessis, C.J. van der Linde and Juan Smith.
Photo: Gerhard Louw

Over the years the University of the Free State (UFS) has already produced 67 Springbok and 22 Springbok Sevens players. Therefore it comes as no surprise that the Springboks have chosen the UFS’s sports facilities in preparation for their match against Australia this coming Saturday. They will tackle Australia at the Free State Vodacom Park at 17:00. Five former Kovsies are included in this team. They are Flip van der Merwe, Gurthro Steenkamp, Jannie du Plessis, C.J. van der Linde and Juan Smith.

Kovsies have been providing quality rugby for many decades already. During the 2009 rugby season the UFS rugby club produced 12 players for national teams and 73 players for provincial teams (all age groups). This does not include all the former Kovsies. According to Mr Rockey le Roux from KovsieSport at the UFS, there is currently not one South African Super 14 team that does not include a Kovsie or former Kovsie.

The UFS is also equipped to produce top rugby players. Shimla Park is the main field of Shimla rugby, where all the Shimla games are played. Some of the Varsity Cup games are also played on this field. Boom Prinsloo, the Shimla player named as the 2010 player of the Varsity Cup tournament, is included in the current Springbok Sevens practice team. Shimla Park boasts 1 000-lux lights, which let this field comply with international standards.

There are four more rugby fields that are used for residence rugby. Currently 26 rugby teams of the university's residences and three provincial teams practise on the fields.

Shimlas provide true Bok muscle

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