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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Kovsies in second and third place at USSA Cross-Country Championships

2010-09-30

In the Kovsie women’s cross-country team were, from the left: Thandi Malindi, Maryna Swanepoel and Lettie Dhlamini.

In the Kovsie men cross-country team, who participated in the recent USSA Cross-Country Championships in Port Elizabeth, are from the left: Ratlale Mokone, Khothatso Mokone, Boy Soke and Johan Cronjé.

The University of the Free State (UFS) entered both a men’s and a women’s team in the recent USSA Cross-Country Championships that took place at the Nelson Mandela Metropolitan University in Port Elizabeth.

According to Ms Sarina Cronjé from KovieSport at the UFS, both teams did extremely well. Kovsies men came second in the men’s 4 km race as well as the 4x5 km road relay and our women finished third in the 8 km race.

Congratulations to Boy Soke (2nd), Johan Cronjé (3rd), Ratlale Kokone (7th) and Khothatso Mokone (14th) who came second in the team competition of the 4 km race with 26 penalty points against the 22 penalty points of the Pukke, who won the team competition. Our men’s B-team with Windy Jonas (17), Antonie Peens (20), Gerrit Viljoen (31) and Laurens van der Merwe (33) ended in sixth place in the 4 km team competition.

Our women finished third in the 8 km team competition with 31 penalty points. Thandi Malindi (9th), Maryna Swanepoel (10th) and Lettie Dhlamini (12th) were the team members.

“To each and every athlete a word of appreciation for the manner in which you ran, as well as the guts you have shown on a difficult course in very windy conditions,” said Ms Cronjé.

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