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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Kovsie men’s football team top of the league

2011-03-13

The Kovsie men’s football team in action.

Things are looking very positive for the Kovsies men’s football team at the University of the Free State (UFS) this year as they are ranking first in the SAB regional league.

From the 23 matches – out of 30 matches – the team has won 16 matches, drawn 5 and lost 2 matches in the league. The Kovsies team beat the Central University of Technology team (2-1 on home turf and 1-0 with the away game). They also beat the Thaba Nchu All Stars with 4-1 the past weekend on home ground.

“This coming weekend we will play against the league contenders, MUPS United from Ladybrand, currently second in the league. The match will take place at the Arthur Pitso Stadium on Sunday,” said sport manager at Kovsie Sport, Nomsa Mahlangu.

The Kovsie team will later in this league also compete against the Leeds United and the Junior Mates from Dewetsdorp.

“We are hoping to not drop any points in order to gain advancement to the Vodacom provincial league. If we win this league we will be promoted to the provincial league, which is only two steps away from the professional league. It is our dream to play professional league football,” said Nomsa.

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