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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS talks directly to South African ambassador to Japan

2011-03-16

Direct conversation between the UFS and the South African ambassador to Japan
Photo: Gerda-Marie Viviers

During a direct conversation with the South African ambassador to Japan, Mr Gert Grobler, today, the University of the Free State (UFS) expressed its compassion and solidarity with the people of Japan. The university also stated that it intended to support the country and its citizens in various ways.

This came after Japan was plunged into chaos the past week as a result of various earthquakes and consequential disasters. Mr Grobler, who participated in the conversation via Skype from Tokyo, welcomed this talk initiative initiated by Mr Rudi Buys, Dean: Student Affairs, and the Interim Student Committee (ISC). The talks formed part of a series of initiatives launched by students to promote solidarity with Japan, and which includes fund-raising projects and awareness campaigns.

Mr Grobler expressed his appreciation for the initiative: “The initiative by the UFS is greatly appreciated, and I shall do anything to promote partnerships between the UFS and Japan, particularly in collaboration with the ambassador for Japan in South Africa. The solidarity project is essential, because this is the worst crisis Japan has ever experienced in its history.”

In solidarity with Japan, the Student Committee envisages a mass march on Thursday, 17 March 2011 by means of which students will declare their unanimity with Japan and their support of human rights.

Prof. Jonathan Jansen, UFS Vice-Chancellor and Rector, also promised to send a message of support directly to the Japanese embassy in Pretoria, as well as extending a hand of support to Japanese universities in order to become part of discussions on how to render assistance, while making plans for students to visit the respective countries and share their experiences first-hand.

Mr Buys informed the ambassador that the university would support the rescue teams, which are departing for Japan in response to a request by Mr Grobler, by means of manpower. In response to this, Mr Grobler, a Kovsie alumnus, welcomed this token of compassion and offer of assistance. “I am excited to see that South Africa cares so much for Japan.”

Media Release
15 March 2011
Issued by: Lacea Loader
Director: Strategic Communication
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za

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