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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS signs MOU with Binghamton University

2011-04-20

Dr Kathrine Krebs, Vice Provost for International Affairs and Director of the Office of International Programs at Binghamton University New York, Prof. Josephine Allen from Cornell University New York, and Dr Choice Makhetha, Vice-Rector: External Relations (acting) from the UFS, signing the MOU between the UFS and Binghamton University.

The University of the Free State (UFS) signed a Memorandum of Understanding with the Binghamton University to work together to develop academic and cultural interchanges, scientific research and other activities.

According to Dr Choice Makhetha, Vice-Rector: External Operations (acting) from the UFS, Binghamton University has hosted students in the Student Leadership Programme from the UFS in 2010 and will host another group in 2011. A group of social-work students from Binghamton University will also visit the UFS in 2011.

Other activities between the UFS and Binghamton University will include the identification of topics for joint research, followed by research activities; mutual invitations for faculty members to teach courses, conduct research, present lectures or participate in conferences, symposia and seminars; and staff exchange for institutional development purposes.

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