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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Main Entrance at our Bloemfontein Campus now officially open

2011-08-12

Kovsies architectural student, Michael Cronjé, at the Main Entrance of our university. Cronjé came up with the design for the Main Entrance.
Photo: Rian Horn

Vice-Chancellor and Rector of our university, Prof. Jonathan Jansen, said the new Main Entrance is a proud legacy to the university.

This colourful Main Entrance was officially opened by the Vice-Chancellor and Rector, Prof. Jonathan Jansen, on 8 August 2011 after construction had started earlier this year.

Prof. Jansen told the small group of people who attended the event that the gate symbolised a university where things were happening, a university which was transforming academically. It also symbolises the brand of the university that was launched earlier this year.

Prof. Jansen praised Kovsies architectural student, Michael Cronjé, who proposed the design for the Main Entrance. He told the fourth-year student that his children would be proud of his legacy to the university one day.

Cronjé designed the Main Entrance in his third year of study as part of a class competition. The architectural student’s design was developed further by The Roodt Partnership architectural firm. Cronjé says that his design with seven colourful columns symbolises the seven faculties of the university.

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