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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Kovsie student aims for the record books
2011-10-11

 

Potential Guinness World Record-holder, Hermann van Heerden
Photo: Phelekwa Mpono

The Guinness World Record for the longest continuous wheelie in a wheelchair was achieved by Michael Miller of the United States, who covered a distance of 16,12 km on the rear wheels of his wheelchair on 8 August 2009.

On 11 October 2011, Hermann van Heerden, a second-year Kovsie student, will attempt to set a Guinness World Record for the longest wheelie in a wheelchair in a stationary position. The 22-year-old disabled student from the University of the Free State (UFS) will manoeuvre his wheelchair so that the front wheels lift off the ground.

Hermann, who is studying for a BEd degree, was born with spina bifida, a developmental congenital disorder caused by the incomplete closing of the embryonic neural tube. He has been in a wheelchair since he was a toddler.

Hermann’s Guinness World Record attempt forms part of the ten-year celebrations of the Unit for Students with Disabilities (USD) at the UFS. The unit was established in February 2001, with fifteen registered students, but currently supports 143 registered students. The USD focuses on promoting equity for students with disabilities, including access to courses, buildings, learning materials, residences, leisure and sports activities and the opportunity to succeed in such activities.

The unit supports students with specific learning difficulties (dyslexia, attention deficit hyperactivity disorder); mobility–impaired students (wheelchair users and amputees, as well as those suffering from cerebral palsy, muscle dystrophy, spina bifida and multiple sclerosis); visually-impaired students; hearing-impaired students, students suffering from “other” conditions (mental impairment ((schizophrenia)), epilepsy, panic disorder) and those with temporary impairments (broken hand).

Hermann said that he would like to use his record attempt as a means of raising money for the USD and welcomes sponsorships. “The USD has only been good to me ever since I registered at the UFS. Every time I had a question, they answered it. Every time I had a problem with a class, they resolved it. This year, the unit has its ten-year anniversary and I thought it was time for me to give back.”
 

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