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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Kovsies foster closer ties with Asian universities

2012-03-19

The UFS’s exhibition at the second International Seminar and QS MasterClass on Internationalisation of Higher Education (iQS) in Thailand.
19 March 2012

We increased our stature in Asia by presenting the International Seminar and QS MasterClass on Internationalisation of Higher Education (iQS) in Thailand in cooperation with four universities from the region.

The UFS presented the seminar together with Mahasarakham University of Thailand, Guangxi University for Nationalities in China, Universiti Teknologi Malayisiaand the University of the Philippines Diliman. The UFS’s involvement in the seminar is the result of a cooperation agreement that was signed with Mahasarakham University, the host of the seminar. The UFS is the first university in Africa that has a cooperation agreement with Mahasarakham.

Prof. Driekie Hay, Vice-Rector: Academic, and Prof. Annette Wilkinson, Professor-Researcher at the Centre for Teaching and Learning, represented the UFS. They ensured that delegates to the seminar were aware of what was happening at Kovsies. Prof. Hay took part in a panel discussion. She also delivered a paper in which she looked at the implications of internationalisation on curricula. The UFS also had an exhibition at the event.

Prof. Wilkinson said the seminar offers universities in that part of the world the opportunity to improve their position internationally by exchanging knowledge and ideas. She said the approximately 130 delegates showed considerable interest in the UFS.

“A number of Mahasarakham University’s lecturers and management, as well as some of the other delegates, expressed an interest in visiting the UFS and in fostering closer ties.”

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