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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Intravarsity brings Kovsie Campuses together

2012-05-09

Bloemfontein and Qwaqwa Campuses find each other in sport, arts and culture.

Intravarsity Photo Gallery

Intravarsity

Two campuses, one university, students coming together for a weekend filled with sport, arts and culture. That was the backdrop to Intravarsity 2012, which was held at the University of the Free State (UFS) on 4 and 5 May 2012.

Students from the Bloemfontein and Qwaqwa Campuses came together on the Main Campus to compete in soccer, netball, cross-country, basketball, debating and chess.

The Qwaqwa Campus raked up victories in soccer with their men’s and women’s teams beating their Bloemfontein counterparts. The women’s team won 3-2, while the men triumphed with 1-0.

Bloemfontein Campus beat Qwaqwa Campus 34-12 in netball, 2-0 in chess and 36-34 in basketball.

However, Intravarsity is not just about sport. Students from the two campuses also engaged in art, cultural and leadership events. These events included a musical festival with top local DJs and a leadership breakfast attended by the student leadership from both campuses.

Talking at the leadership breakfast, Prof. Kwandiwe Kondlo, Head of the Centre for Africa Studies, urged student leaders to strive for selfless leadership. “We want our student leaders to be better leaders than we are. Perhaps at one moment some of you may end up leading this country. I hope when your time comes you will save South Africa from the democratisation of shamelessness and corruption, which has gained the upper hand.”

Mr Rudi Buys, Dean of Student Affairs, told the student leaders that the institution was in crisis five years ago. “Today our campuses are together. I hope the significance of the weekend is not lost.”

Intravarsity 2012 replaced this year’s Intervarsity. The annual Intervarsity between the UFS and North-West University (NWU) has been postponed to 2013.

Kovsie student leaders discuss leadership at Intravarsity

Student leaders from the Bloemfontein and Qwaqwa Campuses attended a leadership breakfast during the Intravarsity weekend of 4 and 5 May 2012. The breakfast, held on the Main Campus, was hosted by the Division: Student Affairs.

Taking lessons in leadership from Prof. Kwandiwe Kondlo, Head of the Centre for Africa Studies, the Kovsie student leaders discussed the duties and responsibilities of leadership, not only on our campuses but also throughout the country.

Highlighting the role of student leadership Prof. Kondlo told students they needed to be active partners in building a cohesive and united university.

“Student leadership is important in the life of any university; it creates conditions the university requires for the construction and production of knowledge. This is very important; hence cooperation between student leadership and management is so vital.”

Prof. Kwandiwe Kondlo’s speech that he delivered at the leadership breakfast. (pdf format)

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