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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Increasing safety measures

2012-06-07

Safe at Kovsies are from the left: Thando Tuta, Roosmaryn Residence; Elizca Jacobs, Soetdoring Residence; and Phumudzo Rammbwa, Kestell Residence.
Photo: Johan Roux
07 June 2012

The University of the Free State is blowing the whistle on crime - literally. To increase safety on its campuses, the university presented whistles to female students in residences on the Bloemfontein Campus.

Students can blow the whistles when they are in danger to alert those nearby. Security personnel patrolling the campus will be alerted by the whistles if assistance is needed.

“We will do everything to keep you safe,” Prof. Jonathan Jansen told residence primes and committee members who collected the whistles on behalf of their residences. “Safety is not something we take for granted”, Prof. Jansen said, informing them that the campus is one of the safest in the country.

Other safety measures the university has undertaken include the installation of more than 30 red poles across the entire campus. Each of these red poles is fitted with a panic button that can be activated to summon help. .Should a student or staff member feel unsafe, all they have to do is press the button and cameras, which are installed in the vicinity, will focus on the pole and Protection Services will send assistance.

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