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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS Student counselling and Development co-hosts SAACDHE conference

2012-08-31

The Free State region of the Southern African Association for Counselling and Development in Higher Education (SAACDHE), together with the University of the Free State’s Student Counselling and Development, is to host the 33rd annual SAACDHE conference. The conference will be held at a resort at Thaba Nchu from 10 to 13 September 2012.

SAACDHE represents the interests of counselling and development service providers in higher education and facilitates the holistic development of staff in counselling and development centres. Botswana, Eastern Cape, Free State, Gauteng, Mpumalanga, KwaZulu-Natal, Swaziland, North West, Western Cape and Witwatersrand are part of the association.

The theme of this year’s conference is “Back to Basic: Getting in touch with our students today”, which promises to be relevant for professionals who are involved in student counselling and development. Members will attend academic presentations and workshops on topics related to various sub-themes, including career counselling/development - building your brand in a competitive world of work; technology; adjustment (first-generation students); student psychopathology; trends and ethics in student counselling.

Prof. Jonathan Jansen, Vice-Chancellor and Rector of the university will deliver a keynote address at the conference.

For more information, contact Mrs Petro Herbst at 051 401 2853 or HerbstP@ufs.ac.za. Also visit the SAACDHE website at www.saacdhe.org.

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