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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Springbok call-up tops Rhule’s dream season

2012-11-01

Raymond Rhule
Photo: Gallo Images
31 October 2012

We can add yet another name to our already impressive list of Springbok rugby players. Raymond Rhule has been included by Heyneke Meyer as one of five uncapped players for the Springboks’ upcoming European tour.

The nod from the selectors caps a tremendous year for the Ghanaian-born star. The former Technical High School Louis Botha pupil and current UFS student rose through the South African rugby ranks at a rate which can only be described as spectacular.

He was part of the Shimla team which competed in this year’s under-20 and senior Varsity Cups that culminated in inclusion in the victorious South African team at the under-20 World Cup.

Since then, he has been a fixture in the Free State Cheetah team in both the Vodacom Cup and the premier local rugby competition, the ABSA Currie Cup, gaining praise for his performance from the public and rugby experts along the way.

The 19-year-old wing has been the stand-out performer for a troubled Free State Cheetahs outfit, who had to see off the Eastern Province Kings in relegation playoffs to stay in the top division of the ABSA Currie Cup.

In an impressive season, Rhule scored eight tries, earning him the spot as the competition’s top try scorer.

Among a raft of awards, Rhule was announced as the UFS Junior Sportsman of the year for 2012 in October and has been nominated as the South African Rugby Union’s (Saru) Young Player of the Year.

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