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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.
Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Great is what the UFS is and should be
2013-02-15

Photo: Johan Roux
09 February 2013

 

   YouTube Video - UFS Official Opening
   YouTube Video - Staff share their hopes and expectations for 2013

This passage from the book Good to Great by Jim Collis was the core message of Prof. Jonathan Jansen, Vice-Chancellor and Rector of the University of the Free State (UFS) at the official opening on Friday 8 February 2013.

Prof. Jansen warned the audience in a packed hall of the reasons why the UFS should not be good, but great.

“Good makes one become complacent. Good means you show up for class, but great means you are at the top of you class. Good means you simply do your work, but great means you’re the best amongst your peers. Good is ok, but great is what the UFS is and should be about,” Prof. Jansen said.

At the opening Prof. Jansen also highlighted a seven-point priority plan for the university in 2013.

These points are:

  • The growth in numbers and quality of postgraduate students
  • The planned westward expansion of the main campus (New Master Plan)
  • The drive for quality and productivity in research
  • The development of an advancement culture throughout the university
  • The acceleration of diversity and equity in all aspects of campus life, but especially in academic appointments
  • The building of a positive and supporting staff culture at the university
  • The continued investment in undergraduate student leadership

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