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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Professor lectures class – from his closet!
2013-03-05

 

Prof Vernon Louw recording his lessons in his ‘studio’
Photo: Supplied
05 March 2013

A professor, and lecturer, at the University of the Free State (UFS) nowadays gives ‘class’ in his sleep and from within his walk-in closet.

Prof Vernon Louw from the Department of Internal Medicine at the Faculty of Health Sciences recently began to make video recordings in which he presents his lessons in his discipline of Internal Medicine and Haematology.

In the mean time, due to the lack of a studio, he does his recordings in his walk-in closet where it is soundproof.

“I started the videos as a personal initiative, since there is great potential to create a completely integrated platform from where the students can watch the videos in their own time. It also provides us with more time to work interactively with our students in the class, since they already watched the videos on their own or can perhaps watch it later.”

The videos, which are viewable on Youtube under the name ‘Vernon Louw – MedEd’, are very specific and concepts are explained step by step with the objective of mastering them in ten-minute videos. There are already five videos uploaded and students from over the world can view them.

“The benefit is that now I can ‘lecture’ while I sleep. It is wonderful to notice in the mornings that another 20 viewers somewhere in the world joined.”

Prof Louw says that most of the videos are currently watched by mainly South-African, American, Indian and British viewers.

The videos can be watched on the Youtube channel: Vernon Louw MedEd

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