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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS-Qwaqwa Campus: Securityguards graduate

2004-04-01

UFS-Qwaqwa staff members move from being securityguards to academic graduates

Mrs S D Lebone and Mr M J Vezi
Photo: Jabulile Dakile

Mrs Lebone and Mr Vezi started working for the University as security guards. The University environment, characterized by different role models served as an inspiration that made them to consider furthering their studies. Unlike Mrs Lebone, Mr Vezi started working for the University without Matric.

The potential of these two employees was identified and supported by their families, friends and colleagues. Their success story bears testimony to the commitment of the University to staff development.

Mrs Lebone and Mr Vezi received their B Com and B Admin degrees respectively on 08 May 2004 during an auspicious graduation ceremony held at the Qwaqwa Campus’ Rolihlahla Mandela Hall. Mrs Lebone is currently working for the Finance Section of the University and Mr Vezi as the Student Development Officer. “I am confident that one day we will have a cleaner who will rise to be a Head/ Dean of one of the Faculties” Mr Vezi said.

Contribution By Jabulile Dakile

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