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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Former speaker of Parliament, Dr Frene Ginwala, delivered sixth Annual Charlotte Maxeke Memorial Lecture

2013-08-22

Dr Frene Ginwala, former speaker of the National Assembly of South Africa, delivered the sixth Annual Charlotte Maxeke Memorial Lecture at the University of the Free State (UFS).

The Memorial Lecture is a joint venture between the Free State Provincial Government and the UFS and forms part of Women’s Month Celebrations. The lecture honours the life and legacy of Charlotte Maxeke and focuses on issues and challenges affecting women.

Dr Ginwala spoke on "Retracing the footsteps of the women of 1913: Lessons for young women's economic growth and development in bringing about positive change, living in extraordinary times."

The first lecture was dedicated to Charlotte Maxeke’s life and times as well as the early years of the Bantu Women’s League, the forerunner of the ANC Women’s League.

Previous speakers included President Jacob Zuma, Deputy Minister of Higher Education and Training, Prof Hlengiwe Mkhize and Ms Baleka Mbete, National Chairperson of the ANC and former Speaker of the National Parliament.

Charlotte Maxeke was the first African women to graduate in South Africa and one of the first black South Africans to fight for freedom from exploitative social conditions for African women.

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