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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Interior dome of Naval Hill planetarium reaches completion

2013-09-04

Work on the inside of the dome
Photo: Reinier Brönn
01 September 2013

The interior perforated aluminium planetarium dome has been installed by an American expert from Astro-Tec, the American company that customised the dome for the planetarium on Naval Hill. The planetarium, the first digital planetarium in sub-Saharan Africa, is scheduled to open in November 2013. The UFS manages the project.

The dome arrived in parts by ship from the USA in June 2013. These parts consisted of a number of long curved ‘ribs’ and numerous perforated panels. The panels were attached in sections to the ribs to form a smooth concave shell, creating the surface for the projection system.

The next step will be the installation of the projection system itself.

The 86-year old Lamont-Hussey Observatory on Naval Hill, also known as the Sterrewag Theatre, is home to the planetarium. The planetarium is the first component of a proposed Centre for Earth and Space. This will be a multi-purpose facility to promote science communication and preservation, and the arts.

This project is a long-term partnership between three main organisations, each bringing essential components to the project: the Mangaung Metro Municipality (MMM) as the land-owner, the Free State Department of Economic Development, Tourism and Environmental Affairs (DETEA) and the UFS, which developed the concept for the planetarium project and will be responsible for its operation and further fundraising endeavours.

The National Department of Science and Technology also joined this venture subsequent to providing substantial funding to the UFS in order to purchase the projection system for the planetarium.

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