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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Sought-after title warms heart doctor’s heart

2013-10-02

02 October 2013

Prof Stephen Brown was recently named as Ons Stad’s Bloemfonteiner of the Year, a title Prof Brown views as “one of the greatest moments” of his life.

Prof Brown, a cardiologist in the University of the Free State’s (UFS’) Department of Paediatrics and Child Health, has dedicated his life to children’s hearts ever since he qualified as paediatrician.

He is also involved in the teaching of under- and postgraduate students, as well as the training of doctors in paediatric cardiology. He is also jointly responsible for the planning and compilation of the undergraduate training programme for final-year students.

“This title is truly one of the greatest moments of my life. I feel humbled and impressed by the quality of the nominations for the title, which makes me feel small among the others.

“As physician I appreciate it even more, because this award means that the people of our wonderful city value the achievements and work of the doctors in our city – this warms my heart.”

Under Prof Brown’s leadership, Bloemfontein’s Paediatric Cardiology Unit is the only certified and recognised unit for pulmonary-valve implants in Africa.

The development of a local prenatal fetal heart screening and diagnostic programme, as well as adult congenital heart clinics, is due to his work and passion for his study field.

At the World Congress in 2013, he was involved as operator from South Africa in the first ‘direct telecast’ of children’s heart procedures.

“I hope that the award will help in our campaign to raise awareness in the community about children’s heart diseases. They are, after all, the people I work for."

The UFS also congratulates Sheri Brynard on her nomination for the title. Paul Colditz, the winner for 2012, is also a UFS Board member.

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