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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Distinguished Kovsie medical student bestowed with Abe Bailey Bursary

2013-10-14

14 October 2013

Residence head, SRC member, Golden Key International Honour Society member and now: Abe Bailey scholar as well. These are some of the achievements and leadership titles that Michael van Niekerk, a fourth-year MBChB student at our university, has under his belt.

One of 18 South Africans countrywide, Van Niekerk is to visit institutions in England and Scotland as a recipient of the prestigious Abe Bailey Travel Bursary for 2013. The scholarship acknowledges excellence in academics, leadership and community service and is awarded annually to third-year students and/or junior lecturers not older than 25 years of age.

The recipients of the 2013 Abe Bailey scholarship leave for Cape Town on 20 November 2013 to attend a two-day orientation process. Following this, they will then travel to London and Edinburgh, where they will visit universities, as well as places of interest such as London’s House of Lords.

Van Niekerk, who recently visited the USA as part of the Golden Key International Honour Society’s International Scholar Laureate programme, says it is an incredible honour to be this year’s Abe Bailey recipient for the UFS. "I am very blessed to not only excel in the medical field, but also in leadership and other aspects and I believe that this is absolutely grace from Above. I believe that this is an opportunity and a step to a better future. I don’t believe in being average and believe that this is an opportunity to prove myself and achieve more."

This Kovsie student says he has great plans for the future. "If it is God’s will, I would very much like to specialise in neurosurgery, cardiothoracic surgery or trauma surgery. I would like to be part of the Rhodes Scholarship and would strive to reach it."

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