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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Two Kovsies crowned at Miss Deaf SA
2014-10-16


Back, from the left are: Gert en Narda Els (founders of Miss Deaf SA), Elrie du Toit (second princess), Martie Collen (organiser of Miss Deaf SA), Hermina Christi Greeff (first princess), Marissa Smith (Miss Deaf Africa 2014).
Front: Elzane van den Bergh.

The new Deaf Miss South Africa was announced – and Elzane van den Bergh, a Kovsie student, was crowned the winner. Elzane, a final-year BEd Foundation Phase student, also won the title for Best Talent at this swanky event.

Another Kovsie student, Elrie du Toit, was selected as second princess. She was also among the top five for the Best Talent title. Elrie is currently studying to become a social worker.

Twelve finalists from all over South Africa, all deaf or hard of hearing, took part.

On the competition at Miss Deaf South Africa, Elzane’s thoughts are that the judges had a very difficult choice to make. “Each talented girl had some special characteristic that stood out,” she relates.

“I really wanted to do something like this as it would help to make a bigger difference in the community and motivate people to accept themselves for who they are, because we are all uniquely created.”

Elzane’s focus is on teaching basic sign language to hearing parents with deaf babies. She also believes that hearing people should be made more aware of the deaf culture and language. This will eventually lead to deafness no longer being perceived as a disability.

Hard work and preparations are now lying ahead for Miss Deaf World, which will be held in Prague during June next year.

“Never allow any disability or obstacle to stand in the way of your dreams,” says Elzane. “Stick it out and don’t doubt in your abilities for one second, because you were born to be a winner. Be proud of yourself, no matter what.”

 

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