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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Kovsies among top SADC debaters

2014-11-26

From the left are: Matlhodi Leteane and Lehakoe Masedi.

The UFS Debate Society is definitely not all talk and no action. They ranked 10th at the Southern African Development Community (SADC) Debate Open held in Gaborone, Botswana, from 14 – 16 November 2014.

Kovsie students Lehakoe Masedi (second-year BCom Law) and Matlhodi Leteane (first-year LLB Law) teamed up to represent our university at the prestigious SADC event hosted by the University of Botswana Speaking Union. Eight Southern African countries were represented as well as six universities from South Africa.

“Attending a tournament focused on the debating of regional issues and solutions was a great reward and we wish to take part in more of these tournaments in future,” says Lehakoe.

Out of a pool of 40 of the best individual speakers in Southern Africa, Lehakoe and Matlhodi were jointly awarded 18th place.

“Debate continues to help the growth of the student community and the attendance of such debate tournaments lends a lot of help to the internal growth of not only our partnership but our debate society as a whole,” says Lehakoe. “We take great pride in our performance, especially as first-year *British Parliamentary speakers. We wish to improve and grow as we progress further in our debate careers.”

*British Parliametary speaking is the style of debating used by university institutions.

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