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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

2015 RAG promises family fun

2015-01-30

The annual Kovsie Rag Community Service (CS) procession will take place on Saturday 31 January 2015 and this year’s theme is all about Video Games and City Icons.

The floats are judged on 31 January andwill depart at 09:00 from the UFS Bloemfontein Campus’ Furstenburg Gate (near Tempe) for the first procession of the day.

Their route will end at Twin City mall where 6 000 meals will be distributed to Heidedal and Mangaung communities.

The float winners will be announced at 17:00, just before the main procession of the day will again depart from Furstenberg Gate in Nelson Mandela Drive.The 2014 UFS Rag queen, Mr Rag and their runners-up will greet the public from the main float. Finalists for the 2015 UFS Rag queen and Mr Rag titles will also accompany the procession.

The popular family festival will take place at Chevrolet Park cricket stadium. There, young and old will be entertained by well-known artists such as K. O, Riana Nel and Matthew Mole.

Do not miss out on this wonderful family festival – come early, bring your family and picnic blanket/chairs to ensure a great spot on the grass. A variety of refreshments will be on sale.

Tickets are available from Computicket as well as at the entrance gates.
Tickets: R80 per person
R50 per child under 12

KFC Rag Procession 31 January 2015 Programme:

09:00 floats depart from the university at the Furstenburg gate
11:00 procession and floats arrive at Twin City Mall in Heidedal
11:00 – 12:00 Westline Aviation air show; distribution of food parcels and balloons released
16:00 Chevrolet Park cricket stadium gates open
18:00 procession and floats depart from the university to Chevrolet Park via Nelson Mandela drive
19:00 – 20:00  Riana Nel
20:00 – 20:45 procession and floats arrive at Chevrolet Park
20:45 – 21:45  Matthew Mole
22:00 – 23:00  K. O

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