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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

The Great Pool of Exhilaration
2015-02-11

Photo: Albert van Biljon 

 

Boys’ roars and ladies’ shouts could be heard from miles away. From this, one could tell that the 2015 first-year’s Swimming Gala was bound to be an exciting one.

While RC Sports members were stressing, the first-years blissfully continued in song and excitement.

One would think that, after a hectic first week of classes, first-years would not have much energy left, but the atmosphere proved that Residence Committees (RCs) had prepared the individuals with rather motivating pep talks before the event. Most male residences put their best foot forward, not holding back on themed attire and additional instruments, while female residences sang and danced to the music provided. Not only were the masses competing to claim that they had the greatest spirit on this night, but they were also waiting to hear the results of the Spirit Cup for the first-years’ Athletics, which was cut short due to heavy rain showers. This simply added to the already intense anticipation of first-years and RC Sports members, as they would receive the results only at the end of the event.

The competition was tough as many of the first-years who competed moved with ease in the water as though it was second nature to them. This year’s gala saw quite a few talented, national swimmers competing, which left those who swam for pride and points intimidated. The excitement of the crowd was heightened as the relay section of the programme approached. This meant that the winners were to be announced soon.

In the ladies’ section, the residences were placed:
• 1st – Marjolein
• 2nd – Wag-‘n-Bietjie
• 3rd – Sonnedou

In the men’s section, the residences were placed:
• 1st – Armentum
• 2nd – Vishuis
• 3rd – Karee

When the time arrived for the announcement of the Spirit Cup winners, many were hopefully clenching their hearts for their name to be roared out. In most people’s opinion, it came as no surprise when Armentum walked away with the Spirit Cup for both the first-years’ Athletics and the Swimming Gala. Furthermore, Armentum’s broader South College community – of which Emily Hobhouse, Marjolein, NJ vd Merwe and Villa Bravado are also part – walked away with the cash prize for the best mascot.

By end of the night, everyone, no matter if they were drenched or dry, experienced the exciting sporting atmosphere at Kovsies that they’ve now become a part of.

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