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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Workshop on community-based worker systems

2006-11-30

The Centre for Development Support (CDS) at the University of the Free State (UFS) presented a workshop on community-based worker systems on the Main Campus in Bloemfontein. Partners from Kenya, Lesotho, Uganda and South Africa are working together to see how these systems can be used to widen access to services and empower communities in the process. The aim of the workshop was to bring pilot partners and practitioners involved in community-based worker systems together with national, provincial and local government and to explore the implications for mainstreaming these systems in South Africa. The CDS at the UFS recently conducted an evaluation of community-based worker systems in South Africa, of which the findings were also discussed.

Attending the workshop were, from the left: Mr Ian Goldman (Chief Executive Officer of the Khanya-African Institute for Community-driven Development), Councillor Leonard Makhanya (Mangaung Local Municipality), Prof Lucius Botes (Director of the Centre for Development Support at the UFS), and Mr Alfa Mahlako (Director of Sustainable Livelihoods at the national Department of Social Development).

Photo: Lacea Loader

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