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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS and Free State department of Agriculture take hands

2007-04-02

During the visit to the Faculty of Natural and Agricultural Sciences of the University of the Free State (UFS) were, from the left: Mr Casca Mokitlane (Member of the Executive Committee for Agriculture in the Free State), Prof. Herman van Schalkwyk (Dean of the Faculty of Natural and Agricultural Sciences at the UFS) and Mr Tshepiso Ramarakane (Head of the Department of Agriculture in the Free State).

Photo: Stephen Collett

There is a need for the University of the Free State (UFS) and the Free State Department of Agriculture to work together as partners to pursue the development of agriculture in the province.

Prof. Herman van Schalkwyk, Dean of the Faculty of Natural and Agricultural Sciences at the UFS and Mr Casca Mokitlane, Member of the Executive Council (MEC) in the Free State, recently held investigative discussions to determine how a more focused strategic leadership for the development of agriculture in the province can be established.

Mr Mokitlane visited the faculty on the Main Campus in Bloemfontein and exchanged information with Prof. Van Schalkwyk on development issues in agriculture. Certain important agricultural issues between the faculty and the department was identified in order to build a more vibrant and sustainable agricultural industry in the province.

A few issues that would contribute to the building of relationships for sectoral development such as agricultural research, the training of small farmers and the department’s guidance officers, the support of community projects and targets for the land reform process were also discussed.

Mr Mokitlane visited nine departments within the faculty, among others the Lengau Agricultural Training Centre, where he had short discussions with prospective black farmers.

According to Prof. Van Schalkwyk thorough training of black emerging farmers was discussed. It was clear to him that small farmers who have already completed their training are a priority for the faculty. Further discussions will continue at a later stage.

Mr Mokitlane was also informed about the research done at the faculty, training programmes offered and the roles the different divisions are playing in terms of community service. Postgraduate students informed the delegates of their specific research and studies.

“We have great appreciation for the time Mr Mokitlane and his colleagues from the Department of Agriculture spent listening to what the faculty can do for agriculture in the Free State and also the rest of the country,” said Prof. Van Schalkwyk.

“Both parties are in agreement that the one cannot function without the other. We must move closer to each other in the interest of agriculture to face the challenges ahead,” said Prof. Van Schalkwyk.

Media release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl@ufs.ac.za
30 March 2007

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