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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS did well at the KKNK

2007-04-13

The Sanlam prizes for Afrikaans Theatre (SPAT) for new stage productions were recently awarded at the Absa Klein Karoo Nasionale Kunstefees (KKNK) in Oudtshoorn. Lewensreg, a stage production of the University of the Free State (UFS), and one of the four finalists, received R100 000 for the best stage production for the second time since the inception of the KKNK. The UFS received this prize in 2005 as well. Mr Jan van Tonder, well-known novelist and writer of radio dramas, received the R20 000 award for best playwright and Prof. Nico Luwes, Departmental Chairperson of the UFS Department of Drama and Theatre Arts, was awarded the same amount as best director. The silver award in the best actor category, worth R10 000, went to Mr JP du Plessis, an Honors student in Drama at the UFS, for his role in Lewensreg. Ms Lancea Crafford, a student from the University of Stellenbosch (US), received the golden award for best actor for her role in the university’s production Die Maket.

During the award ceremony are, from the left: Ms Martie de Lange (Project Manager on behalf of Sanlam), Messrs Du Plessis, Rudie van Rensburg (Head: Sponsorships and Promotions at Sanlam) and Van Tonder; front: Ms Crafford and Prof. Luwes.

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