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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Anchen Froneman selected for NY post-grad programme
2015-04-29

Anchen Froneman

Anchen Froneman, PhD-student at the UFS Odeion School of Music (OSM), has been accepted into the Modular Certification Programme in Laban Movement Studies at the Laban/Bartenieff Institute of Movement Studies (LIMS), in New York (USA). 

This programme is a postgraduate certificate that is considered the equivalent of a master’s degree programme. Successful completion earns the title of Certified Movement Analyst (CMA).  Anchen’s attendance at the first module of the programme from 1 to 17 June 2015 has been made possible by a Postgraduate Scholarship granted by the Oppenheimer Memorial Trust.

Participation in the CMA Programme stems from her multidisciplinary doctoral research project as well as a personal interest in the ways that body movement contributes to a holistic musical performance.  In her research project, she investigates the application of Laban Movement Studies to obtaining embodied, integrative piano performances.  Laban Movement Studies is an approach whereby both the quantitative and qualitative aspects of body movement is analysed, codified, and developed, using specific considerations. This somatic approach uses a framework based on the personal uniqueness and complexity embedded in human movement, explaining and developing the organisation of the body, the position and relation of the body to itself, space, and other objects as well as the dynamic range of body movement. 

CMAs contribute to various areas of human development, including leadership development, cross-cultural communications and management, interpersonal skills and conflict management, team development, self-awareness and performance improvement, performing arts as well  as movement therapies.

Anchen uses the foundation of the Laban approach in her hypothesis that the development of both functional and expressive movement will enhance musical performance.  She also centres this on the literature findings on body movement in the disciplines of music performance, neuroscience, psychology, and physiology. With this project, she aims to make a scholarly contribution towards raising awareness of the importance of integrating functional and expressive movements in performance.

Anchen completed her previous music qualifications at the OSM.

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