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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Qwaqwa Campus launches transdisciplinary Afromontane Research Unit

2015-06-09

Dr Dipane Hlalele, Assistant Dean in the Faculty of Education on the Qwaqwa Campus; Dr Anofi Ashafa, Dean of the Faculty of Natural and Agricultural Sciences on the Qwaqwa Campus; Prof Corli Witthuhn, Vice-Rector: Research; Prof Sechaba Mahlomaholo, Dean in the Faculty of Education; Dr Geofrey Mukwada, Head of the Department of Geography; Dr Aliza le Roux, Head of the Department of Zoology and Entomology; Prof Prakash Naidoo, Campus Principal and Dr Elsa Crause, Academic Head on the Qwaqwa Campus.

The Qwaqwa Campus of the University of the Free State in the Eastern Free State boasts of one of the most beautiful and distinctive surroundings that will play a crucial role in fostering research in the under-researched area of the montane communities. This was revealed during the recent launch of the Afromontane Research Unit (ARU), the UFS flagship transdisciplinary research programme.

“This flagship programme has been in the making for about four years as our Qwaqwa Campus is set in a very interesting, unique, and mountainous place. The programme gained the momentum when the National Research Foundation (NRF) challenged each university to come up with their own single niche research area that would give them a unique research identity”, Prof Corli Witthuhn, Vice-Rector: Research, said during the launch.

”The Unit will develop the campus’s research capacity as we have already seen a huge increase in the research outputs by Qwaqwa staff. The campus already has seven scholars in the Vice-Chancellor's Prestige Scholars Programme (PSP), and there is notable excitement here. The Afromontane Research Unit will add to that research excitement as well”, she added.

Prof Witthuhn revealed that an application for the funding of the ARU had already been submitted to the NRF, and a positive response was awaited.

The PSP is an accelerated scholarship of junior UFS researchers in their first five years post-PhD. The prestige scholars participate in an intensive programme of support that includes international placement and intensive mentoring.

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