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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Plant Pathology student represents UFS at Youth Ag-Summit in Australia

2015-07-24

Nicola Theron
Photo: Leonie Bolleurs

Nicola Theron, a third-year student in the Department of Plant Sciences at the University of the Free State (UFS), will be attending the Youth Ag-Summit in Australia next month.

According to Prof Zakkie Pretorius, researcher in the Department of Plant Sciences, this is a great achievement for the university, given that Nicola is one of only four students from Africa chosen to attend the summit. The selection process was facilitated by Bayer Cropscience.

In her essay, Nicola focused on ‘In field rainwater harvesting’ (IRWH) and its application in informal settlements for the purpose of saving water, as well as of utilising available water to its full potential.

From 24 to 28 August 2015, she will gather with 99 other young leaders from across the world at the Youth Ag-Summit in Canberra, Australia, where they will be discussing their ideas on finding sustainable solutions for the growing global need towards safe and nutritious food.

Young people between the ages of 18 and 25 interested on a personal, professional, and academic level in agriculture, and food security, as well as environmental and social stewardship, were asked to present their ideas on the causes, consequences, and possible solutions for global food security, in an essay of 1500 words.

The judges received more than 2000 essays from 87 countries.

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