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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Walking and running routes launched on UFS Bloemfontein Campus
2015-09-16

Photo: Hatsu Mphatsoe

On Casual Day, Friday 4 September 2015, the UFS Health and Wellness Centre and KovsieSport launched a healthy lifestyle on the Bloemfontein Campus with the focus on Walking and Running routes. The theme of the event was set by the many flying tutus, together with outrageous outfits that were to be seen in the crowd of anxious and excited runners.

There are a total of six walking and jogging routes, stretching over the central and western parts of the Bloemfontein Campus. Colour-coded arrows indicate the various routes, ranging from a three-kilometre route (green) to an eight-kilometre route (black). The 2,5 km route is accessible for people with wheelchairs.
 
According to Arina Engelbrecht, who is spearheading the Wellness programme, a board will be erected in front of the Callie Human Centre later on, explaining the various routes. All the routes start and finish at the Callie Human Centre.

This initiative is receiving support from management, who requested that a healthy lifestyle be encouraged amongst students and staff. With this project, staff and students can train and exercise in a safe environment. The routes are also wheelchair friendly, and will be expanded to cycle routes in the future.

Various departments showed their support in numbers, bringing together teams that competed. Staff and students were excited to see what bends and turns lay ahead of them on the trails. Prof Nicky Morgan: Vice-Rector: Operations, cut the ribbon at the official opening of the routes. Morgan himself was extremely excited about the event, as he navigated his way energetically between the runners and walkers.

In his opening speech, Pieter du Plessis, Executive Assistant to the Vice-Rector: Operations, talked about the importance of keeping healthy by doing something as simple as walking, an inexpensive method of keeping healthy.

Arina commented: “We received some great feedback from the masses that attended, and many said they will continue to make use of the routes.”
 
This event forms part of the human project of the UFS, and will also create awareness amongst staff and students about persons with disabilities.

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