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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS school of management offers educational workshop to alumni and public

2004-08-27

“The most important responsibilities of the University of the Free State ’s (UFS) School of Management towards its alumni are the provision of quality academic programmes and continuing quality service.” This is according to the Director of the School, Prof Helena van Zyl.

“One of these services is to offer workshops in order to refresh alumni’s better knowledge and to expose them to the latest developments in several fields and disciplines. Such an opportunity is being arranged by the MBA Alumni on 11 September 2004 , when alumni and members of the public are welcome to join in an interesting workshop,” said Prof van Zyl.

The three subjects that will be discussed will of such a nature that all professional and non-professional persons – from lawyers to general practitioners and people in the business world – will benefit from it.

Prof Teuns Verschoor, Vice-Rector: Academic Operations at the UFS will discuss The effect of the promotion of access to information on medical practitioners, patients and their next of kin.

Prof Verschoor’s second presentation will give insight into The professional as an expert witness in court. Medical practitioners will obtain one CPD ethics point for participating in the workshop.

Another highlight of the workshop will be Prof Mukul Gupta from India , who will give a presentation on marketing lessons learned from India .

The first two sessions, led by Prof Verschoor, will take place from 10:00 to 12:00 . The workshop presented by Prof Gupta, will be from 13:00 to 15:00 . The workshop will take place in the CR Swart Auditorium on campus at a cost of R100 per person. Those interested can contact Mr Danie Bredenkamp at 082 5530 535 or banket@mweb.co.za.

More than 100 MBA students have graduated since 2001 and all of them are invited to the Annual General Meeting, which will take place in the CR Swart Auditorium after the workshop.

The annual MBA Alumni Banquet, exclusively for Kovsie Alumni with an MBA qualification from the UFS, will take place on the evening of 11 September 2004 .

For more information Sarien can be contacted at (051) 401-9195 or crouss.ekw@mail.uovs.ac.za.

Media release
Issued by: Lacea Loader
Media Representative
Tel: (051) 401-2584
Cell: 083 645 2454
E-mail: loaderl.stg@mail.uovs.ac.za
27 August 2004

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