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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Graduates encouraged to emulate the greats

2016-07-06

Description: z 2016 Winter grads Tags: z 2016 Winter grads

The University of the Free State Winter Graduation ceremonies
took place on 29 and 30 June 2016 on the Bloemfontein Campus.
Photo: Johan Roux

Trevor Manuel and Max du Preez among the recipients of honorary doctorates at UFS graduation

Take up the challenge, make things happen, and emulate the greats. This was the overwhelming theme of messages from speakers to graduates at the Winter Graduation ceremonies of the University of the Free State (UFS).

According to Prof Joel Samoff, Professor in Africa Studies at Stanford University (USA), the graduands are the “new generation of analysts, researchers, and practitioners”, and should “assume the responsibility for keeping your senior colleagues on a productive path.” Prof Samoff, who received an honorary doctorate from the UFS on 30 June 2016, was the guest speaker at the afternoon graduation ceremony on 29 June 2016.

The UFS awarded a total of 482 Master’s and doctoral degrees on 30 June 2016 – 53 doctorates and 429 Master’s degrees – in the Callie Human Centre on the Bloemfontein Campus. On 29 June 2016, diplomas were awarded in the School of Financial Planning Law, as well as certificates and diplomas in education on the South Campus.

“You are smarter
than you think.
Smarter than other
people think you
are, and smarter
than the country
thinks you are.”

Rise above South African standards

According to Prof Jonathan Jansen, Vice-Chancellor and Rector of the UFS, South Africans have become use to a low standard of human decency, entertainment, and academics. He encouraged the graduates to rise above it.

“You are smarter than you think. Smarter than other people think you are, and smarter than the country thinks you are.”

Make impact like honorary doctorates

Dr Khotso Mokhele, UFS Chancellor, asked the recipients of honorary doctorates, Prof Samoff, Max du Preez, Trevor Manuel and Dr Reuel Jethro Khoza, and of the two Chancellor’s medals, Antony Osler and Marguerite van der Merwe (née Osler), to face the graduates at the morning ceremony on 30 June 2016. “I challenge you to look at them and to emulate them,” he said. “May it transform you to be like them in 10, 15 or 20 years.”

Dr Mokhele thanks Prof Jansen as leader

Dr Mokhele made special mention of Prof Jansen, who will step down as Vice-Chancellor and Rector on 31 August 2016, as these were his last UFS graduations. He thanked Prof Jansen for his major contribution to transformation at the UFS. “You are not only a Vice-Chancellor, but also a project leader,” Dr Mokhele said.

Click here to see a photo gallery of the graduations.

Click here to see a list of distinctions and special awards.

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