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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Three netball players in USSA Dream Team

2016-07-26

Description: UFS netball team Tags: UFS netball team

Alicia Puren and the UFS netball team lost 43-44 against
the Pukke in the USSA semi-finals in Cape Town.
Photo: Johan Roux

Although they could not improve on 2015’s second place, the Kovsies were still rewarded. After the USSA tournament, held from 4 to 8 July 2016 in Cape Town, three netball players from the University of the Free State (UFS) were included in the Dream Team. They were the captain Tanya Mostert, vice-captain Khomotso Mamburu, and Alicia Puren.

Mostert and her team had to settle for third place, after losing narrowly to Pukke 43-44 in a semi-final. They beat Maties 45-42 to win the bronze medal. Earlier, they had outplayed the University of Johannesburg (64-38) and Pukke (59-40), but lost against Tuks 48-49.

Women’s hockey team finish fourth

The UFS women’s hockey team had to settle for the fourth place at the USSA tournament in Johannesburg after they lost to Maties 2-4 in the match for the third place.

The UFS men’s team was sixth overall in the City of Gold.

Shimlas suffer several narrow defeats

After a number of narrow defeats, the Shimlas unfortunately only managed one USSA victory in East London, ending fifth overall. They lost against Maties (29-31) and Pukke (29-31), but beat Ikeys (25-0).

UFS squash team won B Division

Maryke Coetzee from Kovsies won the individual competition in the women’s B Division at the USSA squash tournament in Stellenbosch. The UFS was the overall winner in Division B.

The Kovsie women’s basketball team finished sixth at the USSA tournament in Johannesburg, with the men in the 13th place.

The UFS did not send badminton and volleyball teams, as planned, to Stellenbosch and Pretoria, respectively.

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