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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Achieve academic goals with an online presence

2016-10-28

Description: Achieve academic goals Tags: Achieve academic goals

Photo: iStock

With the recent break in the academic activities at most of the countries’ universities, higher education managers are pressured to come up with ways of completing the rest of the 2016 academic year.

An approach introduced by the University of the Free State (UFS), is the use of online learning platforms.

For the remainder of the year, students will be required to do the majority of their work online. To support students during this time, the UFS has created an Academic Reboot Pack 2.0, which included #8 Habits of Highly successful online students.

Stay informed and prioritise your work
Make the online environment the top priority in your daily schedules. Be extra vigilant in your studies and use online learning platforms such as Blackboard to check your modules for new announcements and academic information.

You will also need to prioritise between important and less important tasks. This will give you an indication as to which tasks to focus on first.

Optimise your environment and work until you achieve goals
You need to optimise your study environment in a space where you can be productive and study efficiently. Continue working until you have achieved your goals, but also remember to reward yourself when you have reached them.

Staying organised
Remember, you need to stay organised and declutter your environment. It will be best to create a filing system for your paper-based notes, as well as the electronic files on your computer.

Get study buddies and keep a healthy body and mind
Get study buddies as this provides a good opportunity to share knowledge. If you are not sure about something, contact your lecturers via email or on their office numbers.

Lastly, keep a healthy body and mind because you will need to keep going a little longer than anticipated this year.

Get your copy of the Academic Reboot Pack 2.0 on Blackboard under announcements or click here to download it.

Also see the first Academic Reboot Pack.

If students have any question or queries regarding the Academic Reboot Pack 2.0, they can send an email to: advising@ufs.ac.za

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