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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS law researcher part of international project to produce human trafficking reference book

2017-03-17

Description: Human trafficking reference book Tags: Human trafficking reference book

Trafficking in Persons has been in the spotlight as an ever-growing crime around the world. Research being done in South Africa by various universities over the years has yielded results that are internationally recognised.

Part of this work has been done by Prof Beatri Kruger, Research Associate at the Centre for Human Rights at the University of the Free State (UFS), who has been involved in research that has created awareness around the world on various methods of human trafficking in Africa. She is currently working on co-authoring a chapter in the International Handbook on Human Trafficking to be published by Palgrave, the first of its kind and a major reference work in this field, with Marcel van der Watt, a lecturer at the University of South Africa (Unisa) Department of Police Practice. The reference book is a massive international project that will have more than 60 international contributors and will be published in 2018.

Contribution to international research
The chapter is titled: Breaking bondages: Methods to control victims, ‘Juju’ and human trafficking. It explores the methods used by Nigerian and other West African traffickers, namely “juju” rituals, to subdue their victims for sexual exploitation in various parts of the world. The chapter further charts various physical, financial and the psychological control mechanisms, essential in establishing an informed counter-trafficking global response.

The book and other research being done is a step in the right direction in further understanding specific practices, and can be used to augment international research, support the work of NGOs, law enforcement agencies and individuals who work with victims worldwide, to be able to understand the tools used by perpetrators, and to stop the crime from growing.

Prof Kruger said there were new opportunities at the research division of the UFS Centre for Human Rights to explore human rights violations that occur in human-trafficking scenarios, thus contributing towards more efficient strategies to combat this crime.

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