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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Predation Management Centre helps stock farmers to address predator problem

2017-03-29

Predators, including caracal and foxes, are costing the
livestock industry about R2 billion annually. The
Predation Management Information Centre was
established to collect, analyse, and make information
available on predation and predation management to
stock and game farmers.
Photo: Pixabay

Predators are costing the livestock industry about R2 billion annually. To address the problem, the Department of Animal, Wildlife and Grassland Sciences at the University of the Free State (UFS) teamed up with the Predation Management Forum (PMF).

Predation Management Information Centre established
The UFS has signed service agreements for the establishment of a Predation Management Information Centre with the four industries (wool, mohair, red meat, and game industries) forming part of the PMF. The centre will collect and analyse information on predation and predation management. This information will then be made available in a management information system and information contained in the system will be made available to all users.

Centre makes essential information available
At the information centre, a team of dedicated staff members handles calls and enquiries. Experts in the team are also available to provide advice to farmers. Furthermore, the centre is responsible for the management of information and resources. Relevant policy documents and scientific articles will be stored in an archive at the centre which will also collect research, statistics, biometric information, and information on new research topics.

The information that is collected will be used to assist farmers with predation management. Information on methods which are effective in a specific situation will be made available to farmers in order to help reduce predation on their farms. “By focusing on non-lethal methods in predation management, best practices can be compiled in order to restrict losses attributed to predation to the minimum,” says Quinette Kruger from the information centre.

Contact details for authorities and specialists managing damage-causing animals will also be provided by the centre.

The information centre invites stock farmers, game farmers, the general public, retail, authorities, and other stakeholders to contact the centre at +27 51 401 2210 or PredationMC@ufs.ac.za.