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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Video made by a student residence

2008-02-27

Statement by the Rector and Vice-Chancellor of the University of the Free State (UFS), Prof. Frederick Fourie

A video, made by residents of the Reitz men’s residence on the Main Campus of the University of the Free State (UFS) in Bloemfontein, surfaced this morning (Tuesday, 26 February 2008) and was brought to my attention.

The Executive Management (EM) of the UFS condemns this video in the strongest possible terms as a gross violation of the human dignity of the workers involved.

We have immediately started with a most urgent investigation into this matter. The students involved have been identified and we are going to take steps to suspend them.

We are also going to lay criminal charges with the South African Police Service against the students concerned.

I am deeply saddened that students apparently see nothing wrong in producing such an offensive and degrading video. I have publicly said several times that the UFS is not a place for racism.

The UFS does not want such actions and people who indulge in it, on our campus.

The fact that it is openly linked to the integration process in UFS residences is also most disturbing.

I want to apologise to our colleagues who were unwittingly involved in this video and to the broader South African public.

Our staff unions Nehawu and Uvpersu have also condemned this incident.

The university is going through a difficult time with its efforts to racially integrate its residences and to create a new residence culture based on diversity, respect, human dignity and human rights.

These kinds of actions make it all the more important that we succeed with establishing such a new institutional culture on the campus.

I appeal to all staff and students to remain calm and to act in the best interests of the university.

Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za
26 February 2008

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