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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS appoints external consultants
2008-05-22

The management of the University of the Free State (UFS) has begun to co-operate with knowledgeable external consultants to provide them with additional capacity.

The consultants will assist the UFS in identifying the stumbling blocks in the implementation of the residence integration policy and suggest ways to overcome them. They will also support management and make recommendations on how to accelerate the transformation and integration processes.

One of the consultants will facilitate the strategic marketing and communication of the university. Another consultant will be responsible to manage the perception/reputation of the university after the damage done to its public image by the Reitz video.

“Although the UFS management will make a decision about the future of Reitz, they want to make it in consultation with as many stakeholders as possible. The decision will therefore be shared and discussed with the Council during its meeting on 6 June 2008. The outcome will take into account the submissions received from persons on whom this decision will have a direct impact as well as the submissions from other stakeholders. This includes current students in Reitz, their parents and the present staff of Reitz,” said Prof. Teuns Verschoor, Acting Rector of the UFS.

“In the interim management is also having discussions with the relevant role players Good progress is being made,” said Prof. Verschoor.

“The UFS will persist purposefully on its declared course of quality teaching, learning, research, community service, administrative and operational support. The management team is committed to lead the UFS purposefully and effectively as an academically excellent higher education institution,” he said.

Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za  
21 May 2008

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