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20 January 2022 | Story Ruan Bruwer | Photo Supplied
Keenan Carelse.

University of the Free State (UFS) Alumni may be based all around the world, but the United Kingdom (UK) Alumni Chapter aims to reconnect with all those members.

The UK Chapter is a hub of a developing UFS international programme. “We want to provide an opportunity for alumni to share their university experiences with wider audiences,” explains Carmenita Redcliffe Paul, Assistant Director: Alumni Relations and Business Development at the UFS.

Platform to celebrate successes

“The programme aims to provide a platform to alumni to celebrate their successes and provide a window to the landscape of the life and times of the university and the people who shaped it.”

“We also want to celebrate the diversity of our former students and the many touchpoints which unite them.”

Two key projects, Global Citizen and Voices from the Free State, came to life as a result of the collective collaboration of this chapter. The Global Citizen invites people in a series of “courageous conversations” to rethink their relationship with the world. Voices from the Free State is a series of personal podcast narratives by outstanding alumni wherein they reflect their experiences at the UFS. They tell their stories and explain how their university years shaped their future and paved the way to their respective successes.

Relevant association with the UFS

“Furthermore, they motivate why their ongoing association with the UFS is still relevant and important,” says Redcliffe Paul.

The UK Alumni Chapter is led by alumni Francois van Schalkwyk and Keenan Carelse and supported by Adrienne Hall.

Redcliffe Paul says Carelse and Van Schalkwyk have been instrumental in the Voices from the Free State initiative as they are strategically and operationally invested. They create and co-host the podcast series.

Van Schalkwyk is an entrepreneur and innovator consulting with clients globally. Carelse is employed in the healthcare sector in the UK.

News Archive

Stakeholders endorse UFS’s vision and strategy
2014-05-27

Results from a perception audit commissioned by the University of the Free State (UFS) in February 2014 have been finalised. The audit indicates that 86,14% of the university’s internal and external stakeholders agree with the institution's stated vision. An average of 81,99% of stakeholders endorse our values and 81,28% agree with our goals. 

The study was commissioned by the university's Department of Communication and Brand Management and conducted by an external firm of independent researchers. It was aimed at determining internal and external stakeholder understanding and endorsement of university strategy, as well as tracking core reputational indicators and perceptions.

The study was conducted among a representative sample of 23 stakeholder groupings, including staff, current and prospective students, donors, alumni, school principals, community leaders, potential employers of students and international partner universities.

Two similar audits were conducted in the last ten years – in 2005 and again in 2008 after the Reitz incident. Although a direct comparison of findings would not be psychometrically rigorous due to differing research modelling and sampling methods, there is a strong indication that the perception of the institution's stakeholders has shifted.

The uniqueness of the study and the research model developed for the project have recently received international recognition from the International Association of Business Communicators (IABC). The prestigious Jack Whittmer Research Award was presented to the university on 9 June 2014 during the Excellence Awards Gala of the association's world conference held in Toronto, Canada.

Read the full release (pdf)

 

 

Issued by: Lacea Loader (Director: Communication and Brand Management)
Tel: +27(0)51 401 2584 or +27(0)83 645 2454
E-mail: news@ufs.ac.za
Fax: +27(0)51 444 6393

 

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