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23 June 2022 | Story Rulanzen Martin | Photo Rulanzen Martin
Ivor Price and Nelleke de Jager
Ivor Price (left) and Nelleke de Jager during the discussion session in the Senate Hall of the Centenary Building.

  Click to view documentLees: Groot name praat oor stand van media- en uitgewerswese in SA

Ivor Price, seasoned journalist and media man, and Nèlleke de Jager, fiction publisher at Human & Rousseau, are two of the big names serving on the advisory panel of the Department of Afrikaans and Dutch, German and French. On 27 May 2022, Price and De Jager presented a discussion on the state of the media and publishing industry in the country. 


Students and lecturers from the department who attended the discussion had the privilege of witnessing the expertise and experience of the advisory panel first hand. The other two members of the advisory panel are Mariska van der Merwe, a teacher at the Meisieskool Oranje, and Wyno Simes, Curator of the National Afrikaans Literature Museum and Research Centre (NALN) in Bloemfontein. The University of the Free State (UFS) has introduced the concept of practice panels in its faculties and academic departments to provide practice-based expertise to students as well as advice to lecturers.

Two prestige bursaries were also presented to two postgraduate students. Lynthia Julius, author of the award-winning book Uit die Kroes, is the first recipient of the JC Steyn Prize, and Corné Richter received the Marius Jooste Prize from the SA Akademie vir Wetenskap en Kuns. 

Important role of the media threatened 

Price – who worked as a journalist at Die Burger and made a name for himself in media and television circles, and who is also the owner of the online news publication Food for Mzanzi – said “a democracy is nothing without the media”.  He referred to some of the biggest news events in recent times where the media has played an important role in exposing crime and corruption in the highest circles of executive government. 

Examples of this are the Gupta/state capture scandal, the Zuma corruption, as well as the asbestos fraud by Ace Magashule and the Free State government. “This says something about a country where people steal money to implement idleness,” Price said. 

He also warned that things were not ‘going well’ with the media in SA and that the media – also internationally – are in danger. The impact of the COVID-19 pandemic on the media will be with us for a long time. “The circulation figures of daily newspapers fell by about 40% of the total sales.” Sunday papers can, to some extent, keep their heads above water thanks to government advertisements.  Price also believes that niche markets are the future.

Publishing industry changing in SA 

In turn, Nelleke de Jager talked about the challenges that publishers must overcome today. “Educational publishers are publishing the largest number of outputs in SA,” she said. She also mentioned that retail publishers such as Penguin Random House and Pan Macmillan are changing the landscape for the better. “The South African publishing industry is changing, not waning,” said De Jager. 

From the left Lynthia Julius; Prof Heidi Hudson, Dean of Faculty of the Humanities and Corné Richter.
(Photo: Rulanzen Martin) 

Book lovers will remember with great nostalgia that Leserskring/Leisure Books was the leader in terms of book sales a decade ago. “The closure of Leisure Books damaged the outputs and turnover of NB Publishers,” said De Jager.  

De Jager also told students about the skills that are needed to survive in the industry. “It is important to master a variety of skills, such as writing and reading skills, project management, and editorial know-how.” She also jokingly said that anyone interested in the publishing industry should first work as a waiter, since it teaches one to be humble.

News Archive

Two degrees in three years for former teacher
2013-12-17

Jacqui Middleton

When Jacqui Middleton entered university in 2011, she did so alongside her daughter, both women enrolling for their first-year studies at the University of the Free State. Three years later and the mother of three have completed two degrees – a double feat achieved with distinction.

Middleton, a former teacher, will receive a BA degree in Corporate and Marketing Communications at the April 2014 graduation ceremony and a master’s degree in Sustainable Agriculture at the June graduation ceremony. With these two qualifications in the bag, Middleton will pursue her studies with a BCom Honours degree next year, as well as a PhD degree in Sustainable Agriculture.

“It was my first full-time studies since 1988,” says Middleton. “I was a teacher for 22 years and my husband kept saying that I needed to get out of the classroom and into the corporate world. I was reluctant because I was so passionate about education and my children were still at school.”

Things changed when Prof Jonathan Jansen, Vice-Chancellor and Rector of the UFS, visited the Ikanyegeng Primary and High School in Jacobsdal – where she was a teacher – to deliver a motivational talk. Middleton approached Prof Jansen about a bursary. The next year, with the support of her family, she moved to Bloemfontein and stayed on campus studying for two degrees.

“For me it was a major step of faith because we were relying on my salary and I had to give that up to study, so we had to believe there is something bigger beyond the three-year period.”

Something bigger definitely awaited. Her study record of the last three years reflects a dedicated student who passed most of her subjects with marks higher than 80%. 

With her new qualification, Middleton will follow a career in agriculture and farming with her husband. ”I am still passionate about education, but now I am passionate about educating farmers to assist with the land reform process. Land reform is crucial for food security in our country and at the moment we need more success stories of black farmers moving from emerging to commercial farming. I believe that whatever you studied in life should not be wasted.”

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