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02 June 2022 | Story Leonie Bolleurs | Photo Supplied
Walter van Niekerk_
If you are so focused on achieving only certain goals in your life, you might miss the best opportunities, believes Dr Walter van Niekerk, who recently received his PhD in Agricultural Economics.

Being relevant in a constantly changing agricultural environment. This is one of Dr Walter van Niekerk’s biggest motivations in his working life. The place where he believes he will be able to do just that, is the University of the Free State (UFS). “The university was the best plan for my life,” he says. 

Whether it is in research or in learning and teaching, Dr Van Niekerk, Lecturer in the UFS Department of Agricultural Economics, believes that with a positive attitude and the ability to be adaptable to change, one will be able to make the most of any opportunity crossing your path. If you give 110% every day, you will be ready for any possibility. He is lecturing Agricultural Finance and Agri-business Management, focusing on agricultural business plans, to first- and third-year students, respectively. 

Contribute to findings on predation management

At the recent April graduation ceremonies, he was awarded his PhD. The title of his thesis was: An estimation of the downstream economic implications of predation in the South African red meat industry.

In his thesis, he outlined the economic impact of predation in the livestock sector and red meat industry. He believes the significant damage caused by predators cannot be controlled by man-made borders. “There is a reason for these animals' existence; they just need to be managed properly at national level by government,” he says.

The aim of his study was to contribute to and combine any findings on the predation problem, and to put these findings on a macroeconomic platform to inform government of the extent of this problem in order for them to develop strategies, policies, and mitigation methods to reduce predation and lessen the impact thereof.

Thus far, excerpts from his thesis have also been published as two articles in peer-reviewed scientific journals – a peer-reviewed journal of the National Museum, Indago, as well as the journal, Frontiers in Sustainable Supply Chain Management.

With predation being a constant point of discussion at agricultural associations’ monthly meetings, he believes that the research topic he has selected for his PhD is relevant and that the outcomes of his study will be able to make a difference in the agriculture sector. His work is more than just theory. He identified a problem – the damage that predation does to the red meat industry – and found a practical solution to it.  

Students staying relevant in a fast-changing environment 

Besides the possible impact he will have on the red meat industry, the PhD was also a means to an end – to develop himself as an agricultural economist in order to become an industry expert in his field.

He also takes his role as lecturer very seriously. It is important to him that his students, once they have completed their studies, must have an actual understanding of the field and that they must be able to stay relevant in a fast-changing environment by practically applying what they have learnt. 

In his free time, Dr Van Niekerk enjoys applying his knowledge. Besides his consultancy work with farmers, he also serves on Free State Agriculture’s Young Farmer Committee, and he is a technical adviser to the National Lucerne Trust (NLT), assisting them with their grading processes to ensure that their quality system is free of any irregularities, and that they stay relevant in the industry. 

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Trading innovative ideas for academic bursaries worth R275 000
2015-11-09


The top three individual bursary winners with TATA and UFS representatives. From Left:  Naquita Fernandes, Henrike Prinsloo, Lebohang Motsisi, Stefan Strampe, Dr. Johan van Zyl, Jehan van Vuuren, Sanjeeb Lahiri and Salomien Boshoff.
Photo:  Lize Van Den Berg

Learning from industry experts is essential for students’ development. When that learning eases the financial burden of tuition fees, it is even better. TATA Africa has ensured that students from the University of the Free State (UFS) earn academic currency for displaying leadership and business skills.

Jehan Van Vuuren walked away with R40 000 in his student account, Hendrike Prinsloo earned herself R30 000, Stephan Strampe has R25 000 less to worry about when the 2016 academic year arrives, and seven other students managed to save their parents R20 000 each.

These top 10 Strategic Marketing students from the UFS Department of Business Management and Department of Communication Science took up the challenge of devising strategic concepts to be implemented by the Africa branch of TATA Group companies.

TATA Group is a multinational conglomerate which specialises in a wide range of products and services, such as automobile manufacturing, hotel accommodation, construction, textiles, food and beverages, amongst other enterprises operating under its banner. On 15 October 2015, the company’s Head Office representatives signed a cheque for R275 000 to reward the creative input of our students.

Lesle-Ann George won an academic bursary worth R20 000 for her individual effort, and was also part of one of the best four groups that won R10 000 each. She said the competition was an opportunity of a lifetime. The financial aid will be channeled towards the BCom Marketing Honours degree she intends pursuing next year.

The students’ ideas included market research for TATA motors, the development of a mobile application for the Taj Hotel, as well as innovative student-oriented social media, and guerrilla marketing strategies.

“This collaborative partnership between TATA Africa and UFS has provided the students with an opportunity to learn from key role-players in the industry and, in turn, to gain practical exposure to real-life industry happenings,” said Naquita Fernandes, a Business Management lecturer and the competition’s co-organiser.

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