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03 May 2022 | Story NONSINDISO QWABE | Photo Supplied
Simphiwe Dube
ISRC President Simphiwe Dube.

The president of the ISRC, Simphiwe Dube, left his seat alongside the Convocation and traded his procession regalia for the black gown, as he walked across the stage to receive his qualification during the morning session of the Qwaqwa Campus graduation ceremony on 30 April 2022.

Students, proud parents, and loved ones in the Rolihlahla Mandela Hall ululated and clapped as Dube received his Bachelor of Education degree majoring in Intermediate Phase Teaching, with distinction.

Dube himself revelled in the moment, shouting “amandla” to the overjoyed crowd.

Reflecting on how he managed to balance an impeccable academic record while being fully active in student politics as well as other extracurricular activities on campus, Dube said it was all doable with determination, courage, and selflessness.

“I always knew I wanted to make a difference in one way or another, and I suppose that's why I chose teaching as a profession. Coming to university, I was received by a cloud of activism that changed the way I viewed the world. I suppose that's where my journey in the space began.” 

He said the first duty of a revolutionary was to be educated. “Education should be the bloodline of every true revolutionary; it should be the driving force, and it really is inspirational to end an academic period in a cloud of glory; this itself should be a message.”

Describing himself as keen and goal-driven through academic excellence and leadership skills, Dube shared the following words with the student community: “The true goal is to be educated; the main thing is to get that qualification. We are born to be great from the day we enter the UFS gates, we can only stop at the top. Therefore, we should always anchor ourselves in the true revolutionaries who have sought to emancipate education at every turn.”

Click to view documentView his moment on stage here: 

News Archive

UFS Communication and Brand Management wins for the third time in the 2017 International Gold Quill Awards
2017-06-29

Description: 2017 International Gold Quill Awards Tags: 2017 International Gold Quill Awards

Lacea Loader, Director: Communication and Brand
Management and Leonie Bolleurs, Assistant Director:
Internal Communication in the same department.
The awards were presented at the Excellence
Awards Gala in Washington, D.C. on
Tuesday 13 June 2017.
Foto: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) has won two International Gold Quill Awards from the International Association of Business Communicators (IABC) for projects executed in 2016. “Winning two Gold Quill Awards put the entrant in the top ranks of the business communicators of the world,” said Ghrethna Kruger, IABC 2017 Quill Awards Chair South Africa.

The Department won Gold Quill Merit Awards for their entries of the publication, For such a time as this: A commemorative journey, and the communication process with prospective students through the Sound[W]right: UFS student tone and voice project.

Two Gold Quill Awards in 2017
This is the third time the department has received recognition by the IABC. In 2014, it received the Jake Wittmer Research Award, a Gold Quill Merit Award, and an Africa Gold Quill Award. In 2015 the department received an Africa Merit Award, Africa Gold Quill Merit Award, a Gold Quill Merit Award, and a Gold Quill Excellence Award. “I am very proud of the nine awards we have won over the past couple of years. Being recognised by a prestigious global association such as the IABC is a great honour. The fact that the UFS is the only tertiary education institution in the country to receive awards this year makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

With the 2017 IABC Awards the IABC has in total recognised 227 entries as world class, announcing 74 Excellence Awards and 153 Merit Awards. They represent a cross-section of public- and private-sector organisations, both large and small. This year there were 13 winners from South Africa compared to last year’s three winners.

Work reflects superior production values
Entries were evaluated against the IABC Gold Quill Awards criteria and IABC’s seven-point scale of excellence. Feedback from the IABC Gold Quill evaluators, on the publication, For such a time as this: A commemorative journey stated: “Exceptional effort and an excellent gift that celebrates your honoree and preserves school history. It demonstrates superior production values and strong images convey key messages.”

On the entry: Sound[W]right: UFS student tone and voice project, the IABC Gold Quill evaluators said: “This entry shows innovation, collaboration, persistence, generosity and strategic intent. They have accomplished much within a very limited budget, to the benefit of both the university and its students.”

“The Gold Quill Awards programme celebrates business communication’s best practices and the value professional, strategic communication programmes bring to an organisation’s bottom line, its brand and its reputation,” said Lynn Barter, ABC, MC, chair of the IABC awards committee. “Each entry is evaluated on its own merits against IABC’s Global Standard of excellence in communication. Winning a Gold Quill recognises exceptional work, innovation and creativity.

Taking communication to the next level
“Gold Quill winners represent a global community executing their responsibilities ethically and to the highest standards of the profession. These exemplary practitioners deliver high impact results for their organisations and clients, taking communication to the next level.”

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