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28 November 2022 | Story Edzani Nephalela | Photo Edzani Nephalela
UFS Creative Clubs
Joleen Hamilton assists learners with their activities.

In an ever-changing, increasingly complicated world, the youth must be prepared to bring knowledge and skills to solve issues, make sense of information, and know how to acquire and analyse evidence to make judgements. Science, Technology, Engineering, and Mathematics (STEM) education encourages discussions and problem-solving among students, developing practical skills and an appreciation for collaborations. 

The Social Responsibility Projects department on the UFS South Campus is running a Creative Clubs programme that speaks to STEM education and collaboration.

Opening opportunities 

The primary goal of Creatives Clubs, a MerSETA-funded programme, is to open opportunities to develop problem-solving, critical thinking, and reasoning skills. One aspect Creative Clubs focuses on is identifying potential in the pupil and supporting them in participating in the Eskom Expo for Young Scientists. Learners participate in mathematics, science, and coding activities at the club.

According to Joleen Hamilton, the coordinator and founder of Creatives Clubs, they currently host top-achieving learners in maths from eight schools from Grades 8–12 in Bloemfontein. These schools are split into two groups, which meet at the South Campus on Tuesdays and Thursdays. “We need maths daily, since it stimulates the intellect and aids problem-solving. That’s why, no matter how complicated the sum looks, keep trying and do not give up,” Hamilton said at one of the maths sessions.

Enhancing critical thinking

Matheko Thamae, also a coordinator, mentioned that this programme significantly improves maths and science outcomes for high school learners. “With a dynamic world of innovation and the 4th Industrial Revolution (4IR), the club also assists learners with critical thinking and in solving their communities’ socio-economic issues,” Thamae said. 

“Attending these sessions assists me in thinking out of the box and realising that every problem has a solution. I will continue to attend the programme so that I can find solutions to unresolved problems,” Sechaba Ramakatsa, a Grade 9 learner from Lekhulong Secondary School, said. Ramakatsa, who enjoys assisting others, aspires to be a medical doctor so that people might have better healthcare experiences.

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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